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Ten big ideas to accelerate change in the food and fibre sector
Imagine a world where a farmer can tell the difference between every sheep by just looking at them. Thanks to new sheep facial recognition technology employing AI this could soon be a reality. Genesmith is just one of the big ideas named today as a finalist in the Food, Fibre and Agritech Supernode Challenge.

Happy Cow Milk.
For the last seven weeks, ThincLab Canterbury Accelerator Lead, Michelle Polglase has worked alongside the 25 ventures who have participated in the accelerator programme with mentors and sector leaders. She says the progress has been “phenomenal” and the task of selecting the top ten was a challenge in itself.
“The quality of innovation right across the Challenge has been outstanding. We’ve been thoroughly impressed with the commitment to the programme and enthusiasm to transforming the food and fibre sector. We’re excited to see the final presentations and we’ll be supporting the ventures to take the next step,” says Polglase.
The finalists will pitch their ideas to a panel of experts at the showcase and awards ceremony which will take place at E Tipu 2021: The Boma NZ Agri Summit on 11 May where they will be awarded a share in a prize pool of more than $130,000.
The Food, Fibre and Agritech Challenge is powered by ChristchurchNZ with the support of KiwiNet, AgResearch and the Canterbury Mayoral Forum and delivery partners UC Centre of Entrepreneurship, ThincLab Canterbury and B.Linc Innovation.
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